‘Soul by Ludacris’ headphones … FFS, really?

First we had the pathetic Beats by Dre, which were actually manufactured by Monster, with probably minimal input from the faux doctor himself. Now Soul by Ludacris has appeared, undercutting Beats by Dre in a poor attempt to get into your wallet without calling on their crew to shank you in the back whilst you ain’t looking.

Soul by Ludacris

Soul by Ludacris. Ludicrous.

You know what the saddest thing is about all this… the kids will quite happily hand over their money for this, because they believe that it will make them as cool as the artist. It doesn’t.

‘Soul by Ludacris’ headphone series priced from $69 to $299, shipping in May — Engadget.